Creative Director

As Creative Director at Autio, an award-winning travel app recognized 4x as Apple’s App of the Day and a Webby Award recipient, I managed a team of over 20, including researchers, writers, narrators, support staff, and social media manager. I oversaw all visual aspects of the brand—from the mobile app and advertisements to the website and third-party integrations—while collaborating with Android and iOS developers to implement innovative features. I piloted a GenAI content identification, writing, and narration system, transformed user feedback into actionable design improvements, and led creative partnerships with brands like JetBlue, Netflix, and the History Channel to elevate the user experience.